I was hired by marketing and communications agency Big Group to run an evening of fashion photography workshops for MasterCard customers on 30th October 2014, in celebration of the Horst exhibition at the V&A. Over 150 attendees got the chance to learn some of the techniques Horst used to capture his images and witness a live fashion shoot before taking part in a smart phone photography challenge. I was responsible for devising the workshop plan and activity, producing the digital content and social media strategy and recruiting a team of fashion photographers and workshop assistants. Attendees ‘tweeted’ their final images to populate a Tumblr feed presented at the end of the evening.